Team

Shannon Rose

FOUNDER, INTEGRATED MARKETING

Centered at the intersection of customer insights and business objectives, Shannon’s marketing strategies and high-impact campaigns have made a difference for organization of all kinds, from emerging startups to tech industry giants, including: eBay, PayPal, Extreme Networks, Juniper Networks and NetApp.

 
 

Ming Zhou

WEB, APP and GRAPHIC DESIGN

Minqing believes user experience plays a critical role in business’s branding and long term success. Regardless of project sizes, she strives to deliver a design solution that connects with the user journey, meets business objectives and brings customer delight. With years of experience designing web and mobile apps for PayPal and Alibaba, she has never get tired of the thrill for new design challenges.

 
 

Lesley Everett

EXECUTIVE BRANDING

Lesley excels in driving transformational change and elevating leadership teams to new heights with her integrated executive branding approach. She strengthens individual leaders’ brands and executive presence, while fostering a unified identity and cohesive culture within the team, providing a 360-degree insight into all aspects that support an executive brand. This alignment with corporate brand messaging creates a powerful and cohesive brand personality for your company. Clients who have benefited from Lesley’s work include Microsoft, Cisco, Ritz-Carlton, Salesforce and Deloitte.

 
 

Derek Leedy

MEDIA STRATEGY

Derek balances the trinity of Paid, Owned and Earned media, from Super Bowl Television to Twitter Influencer campaigns. An early adopter of data-driven media targeting, his clients enjoy measurable, replicable and scalable results. Steeped in the culture of Silicon Valley, Derek’s client experience includes Intel, NetSuite, Juniper, Trend Micro, NetApp, and the emerging Big Data company Couchbase. He also specializes in Gaming, from the iconic Tomb Raider to launching the newest mobile first game apps.

 
 

Andreas Mueller

DIGITAL STRATEGY

Andreas drives results and derives insights by fusing search and site optimization and online marketing automation tools with creativity and a deep understanding of analytics. A pioneer and ongoing contributor to advancing the sciences of SEO and PPC, Andreas offers a world-view reflecting a life lived across three continents. Co-author of “Search Engine Marketing for Decision Makers,” his thought leadership makes him highly sought after at events including the WebGuild Annual Conference, Lighthouse Venture Forum, and SVAMA Marketing series. Ditto for clients that include Microsoft, Dell, Skype, LinkedIn and yelp.

 
 

Mark Orr

CONTENT STRATEGY

Mark creates a place where brand strategies and business objectives fuse and reemerge as ideas that expand awareness, desire and sales. From arresting advertising to compelling direct marketing, Mark’s conceptual direction has reshaped competitive landscapes across the media universe. Along the way he served as creative director for leading U.S. and U.K. agencies, including Cohn & Wells, DDB Needham, and GGK. Fellow journeyers on the client side include IBM, Cisco, British Telecom, Land Rover, Kroger, Tesco, Siemens, Intuit, Blue Shield, Netgear and Schwab.

 
 

Dave Sieburg

VIDEO STRATEGY & CREATIVE

Dave has a passion for creating videos that result in authentic connections between brands and their audiences. He is an award-winning director and producer whose vision piques curiosity, inspires imaginations, motivates minds and deepens trust. Dave began his career at NBC, followed by stints at ABC and the Armed Forces Network. He has produced compelling videos, commercials and documentaries for Google, Fox Shocks, Cisco, Starbucks, Nordic Naturals, GE, Plantronics and Seagate.

 
 

Eric Weidner

WEB DEVELOPMENT SERVICES

Eric is a seasoned media and technology executive whose focus is on helping clients translate their business goals into highly usable websites. Throughout his career he has crafted this skill into a practical, systematic process that has resulted in successful e-commerce platforms, corporate websites and blogs for SanDisk, Jazz Pharmaceuticals, Vivus, Aryzta, La Brea Bakery, Gensler, Evite and Encore Capital.

 
 

Jonathan Wells

USER EXPERIENCE AND APPLICATION ARCHITECT

From developing Apple iOS software to live wireframing,  Jonathan is an all-around technologist. He has created elegant, usable cross-platform User Experiences (UX) for clients including GE, HP, Motorola and Looker. He is a proponent of designing through code and uses cutting-edge tools to collaboratively prototype user interfaces at blazing speed. He believes navigating any interface should be near effortless for all users.

 
 

Shana Champion

SOCIAL MEDIA CONTENT DEVELOPMENT

Shana dwells in the social stratosphere, home of customer conversations about brands. Her pithy, purposeful content gives brands an authentic voice that connects at a human level, fosters trust and creates enduring engagement. Clients benefitting from Shana’s marketing and social media expertise include Art.com, Cisco, Ciena, eBay and SunPower.

 
 

Co-Founder Emeritus

Melissa McDill

CREATIVE STRATEGY

Melissa brought a unique recipe to client engagements — a mix of entrepreneurial spirit and strategy-driven creative. With deep roots in fresh and consumer packaged goods and expertise in branding for tech and biotech, Melissa’s creativity not only makes companies stand out: it helped change markets. Her concept for Cool Cuts — a fresh produce design and packaging approach — is now an industry standard. Clients whose brands have benefited include Newman’s Own, Back to Nature, Snackwells,  JohnsonDiversey, Dreyer’s and Kikkoman.

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